Branch Museum of Design - Brand Identity Design

Fall 2024
Instructed by Tom Geismar, Sagi Haviv, and Mika Owens

Problem: The Branch Museum of Design in Richmond, VA, lacked a strong brand identity and design system representing their energetic and forward-thinking energy while paying homage to their rich historical roots in a contemporary form.

Solution: A completely new brand identity system created to represent a timeless celebration of design history that is simple and digestible, yet versatile.

Skills Utilized; Concepting, Creative Problem Solving, Branding

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Storybook Seekers - Integrated Campaign